You can leverage Google Ads’ automated bidding strategy to help get the most from your advertising budget. What are two benefits of using automated bidding? (Choose two.)

Which of the following are two types of value-based Smart Bidding strategies? Select 2 Correct Responses

Manual CPC Maximize conversion value Maximize conversion value with target ROAS Target impression share The correct answer is: Maximize conversion value Maximize conversion value with target ROAS

Which user type would the Google Ads system closely match as an Affinity audience?

A student who is looking for loan advice A parent who is caring for their toddler An individual who is interested in purchasing a car Someone who has demonstrated a qualified interest in movies Download Google Ads Search Certification Exam Answers (PDF)

Singh’s marketing company has created an enticing ad that receives many clicks. What effect will the ad likely have on the Google Ads auction?

The quality of the ad will ensure the ad’s cost-per-click will be reduced by at least 40%. The higher expected click-through rate will lead to a higher Ad Rank. The ad will lead to a higher cost-per-click for the advertiser. The advertiser will receive more bids in the auction. Download Google Ads Search Certification Exam Answers (PDF)