Google Ads Search Certification Answers

Barbara’s Boss Has Asked Her To Use Google Ads To Reach As Many Users Searching As Possible For Terms Around The Services Their Business Offers. Which Keyword Match Type Would Help Barbara Reach The Most Search Queries That Potential Clients Are Using?

Knowledge GlassComments Off on Barbara’s Boss Has Asked Her To Use Google Ads To Reach As Many Users Searching As Possible For Terms Around The Services Their Business Offers. Which Keyword Match Type Would Help Barbara Reach The Most Search Queries That Potential Clients Are Using?
  • Exact
  • Broad
  • Broad-match modifier
  • Phrase

Download Google Ads Search Certification Exam Answers (PDF)

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Google Ads Search Certification Answers

What are three efficient ways that marketers can apply recommendations that impact optimization score?

Sara Taylor

By reviewing recommendations and adjusting campaign settings accordingly By using “Apply all” to implement all recommendations with one click By reviewing and applying individual recommendations within each category By opting in to apply specific recommendations automatically By reviewing and applying individual recommendations in your Keyword report The correct answer is: By using “Apply all” to […]
Google Ads Search Certification Answers

Organize these steps in the correct order to set up an effective Customer Match strategy. (The first step should be on top.)

Knowledge Glass

Segment a customer list, based on a desired marketing action. Upload the list to Google Ads. Translate the list into an audience list and make it available for targeting. Customize your creatives with special offers or incentives that are specific to this audience. Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Out of the following methods, which is best suited for implementing and testing broad match successfully on broad match campaigns intended to help analyze conversion data?

Sara Taylor

Using Google Ads’ Keyword Match Types feature in order to see how your broad match keywords are being matched. Using the Keyword Planner to find new keywords relevant to your target audience and business. Implementing broad match keywords and setting up a One-Click Experiment Apply. This automatically will generate an experiment that follows all experiment […]