Google Ads Search Certification Answers

Layla Is Learning About The Benefits Of Using Search Ad Extensions And Has Come To Know That They Can Help To Increase User Engagement. What Are Two Other Benefits That Search Ad Extensions Can Contribute To Performance? (Choose Two.)

Knowledge GlassComments Off on Layla Is Learning About The Benefits Of Using Search Ad Extensions And Has Come To Know That They Can Help To Increase User Engagement. What Are Two Other Benefits That Search Ad Extensions Can Contribute To Performance? (Choose Two.)
  • Dynamic video insertion
  • More qualified leads
  • Faster loading landing pages
  • Better ad quality
  • Attractive video assets

Download Google Ads Search Certification Exam Answers (PDF)

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Google Ads Search Certification Answers

What is value-based bidding?

Sara Taylor

It’s a Smart Bidding strategy that relies on machine learning to deliver the highest target impression share possible, by bidding for conversions that drive business objectives. It’s a Smart Bidding strategy that relies on machine learning to deliver the highest conversion value possible by bidding for conversions that drive business objectives. It’s a Smart Bidding […]
Google Ads Search Certification Answers

What’s an accurate description of callout extensions?

Knowledge Glass

Extends ads with a phone number, allowing mobile users to directly call a business. A mobile-only format that enables users to contact a business via text messages. Additional links that direct users to specific pages of a website. Short, specific snippets of text that highlight value-adding attributes. Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Jasmine is the director of marketing for a chain of clothing stores. She’s been given a set budget and needs to drive as many potential customers to her website as possible. What automated bidding strategy should she use in her campaign?

Knowledge Glass

Target return on ad spend (tROAS) Target impression share Maximize clicks Maximize conversions Download Google Ads Search Certification Exam Answers (PDF)