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Shopping campaigns are organized by ad groups instead of products groups. Shopping ads are manually generated. Shopping campaigns are organized by product groups. Shopping campaigns rely on product information instead of keywords. Download Google Shopping Ads Certification Exam Answers (PDF)

Author: Knowledge Glass

Which two statements describe what makes Shopping campaigns different from Search campaigns? Choose two.

True or false? Scale should be a top priority for all companies, even early-stage companies who are still defining product-market fit.

True or false? No sales process is perfect.

Fill in the blank: Buildings, equipment, and long-term investments are all examples of _____.

Fill in the blank: Assets = Liabilities + _____

True or false? Preserving the integrity of your company’s data model is exclusively the job of operations professionals.

Fill in the blank: The flywheel is a model adapted by HubSpot to explain the momentum you gain when you align your entire organization around _____.

True or false? Friction can be used to describe challenges that hold back your internal teams as well as challenges that hold back your customers.

Fill in the blank: The secret to success when deploying friction intentionally is to make sure the amount of friction matches ______.

True or false? Aligning your sales team’s incentives with your customers’ long-term success will create delight for your customers.

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