Fill in the blank: The secret to success when deploying friction intentionally is to make sure the amount of friction matches ______.

You’re a marketing specialist for a large European housewares retailer and want to advertise new products to drive site traffic. How can Merchant Center support your shopping strategy?

Merchant Center lets you manage how your in-store and online product inventory appears on Google. Merchant Center allows you to easily manage and update store information, manage product reviews, and create highly customizable Shopping ads. Merchant Center lets you create campaigns, update ads, perform ad targeting, and select new products to advertise. Merchant Center offers […]

Evaluate this SLA: Marketing will produce $100,000 of lead value each quarter, and sales will contact every marketing qualified lead within 24 hours of receiving it.

This SLA’s requirements focus on the wrong activities. This SLA’s requirements aren’t specific enough. This SLA is missing a requirement. No change needed. Download HubSpot Revenue Operations Certification Exam Answers (PDF)

Which two statements capture what differentiates Shopping campaigns from Search campaigns? Choose two.

Shopping campaigns are organized by ad groups instead of products groups. Shopping ads are manually generated. Shopping campaigns are organized by product groups. Shopping campaigns rely on product information instead of keywords. Download Google Shopping Ads Certification Exam Answers (PDF)