Fill in the blank: The secret to success when deploying friction intentionally is to make sure the amount of friction matches ______.

How can conversion tracking help users?

They can identify the number of potential users who are interested in your product or likely to convert. They can measure conversion data. Conversion tracking is a report that you add to your campaign. They can optimize more effectively because conversion tracking shows you how many sales your campaign has driven. They can make decisions […]

Which of the following best demonstrates an operations mindset?

“I don’t know how to solve this problem. Let’s just try some things and see what works.” “The solution to this problem is obvious to me because of my technical expertise. I’ll solve it right now.” “This problem is much more complicated than it seems. I’ll need a couple months to dig into the necessary […]

Why is it recommended to have a remarketing list with a Smart Shopping campaign?

A remarketing list will help Smart Shopping campaigns capture keywords of users who are likely to purchase again and add the list to the campaign. A remarketing list will help Smart Shopping campaigns reach users who are more likely to purchase again because they’ve already shown interest in your products. A remarketing list will help […]