Using the Performance Planner on a monthly basis allows you to optimize which two aspects of an account? (Choose two.)

What’s the most optimum method for marketers to achieve their goals through the use of AI-powered Search ads?

Using a combination of broad match, Smart Bidding, and Responsive Search Ads Reducing and reinvesting paid-search budgets in high-quality image assets Using exact match keywords to help AI-powered Search reach particular audiences Relying on manual bidding for queries that marketers predict will deliver the highest value The correct answer is: Using a combination of broad […]

Your client runs an ad that gets a high number of clicks relative to the number of impressions. What impact could this ad have on the Google Ads auction?

The ad quality could lower cost-per-click by 40% or more. The ad could help the advertiser receive more bids in the auction. The ad click-through rate could lead to a higher Ad Rank. The ad could increase the cost-per-click for the advertiser. The correct answer is: The ad click-through rate could lead to a higher […]

Three core principles, focused on helping businesses reach their online potential, are the foundation for Google Ads. The first of these is relevance. Google Ads connects businesses with the right people at the right time. Upon which other principles was Google Ads built?

Control and results Options and tracking Credits and context Profit and privacy The correct answer is: Control and results.