Google Ads Search Certification Answers

Leo is in charge of advertising for the clothing lines of a large manufacturer. He uses his Google Ads Recommendations page to help him evaluate his Search Ads campaigns. Which feature makes the optimization recommendations valuable for Leo?

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  • The recommendations are tailored to the specific account.
  • The recommendations only apply to select keywords.
  • The recommendations provide general insight from Google.
  • The recommendations are created by higher-level account executives.

Download Google Ads Search Certification Exam Answers (PDF)

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Google Ads Search Certification Answers

Bob’s electronics company is launching a new television called UltraView1000. Bob decides to use broad match in his Search Ads campaign with the keyword “television.” How will broad match benefit Bob’s campaign?

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Bob’s ad will appear if the search terms only contain his brand of television, UtraView1000. Bob’s ad will appear if search terms contain some variation of his keyword, such as “TV.” Bob’s ad will only appear if the search terms contain the exact keyword, “television.” Bob’s ad will only appear if the search term is […]
Google Ads Search Certification Answers

Swee Yin’s fashion-apparel department store runs a popular biannual sale on men’s hats, with large discounts and surprise bonus items. She wants to tailor her Google Search campaign to highlight this sale. How can Google Search campaigns be tailored to promote her company’s sales event? (Choose two.)

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By choosing “leads” as the campaign goal. By creating a new ad group for the sale. By adding coupon alerts to people nearby the store. By targeting specific device operating systems. By setting campaign start/end dates. Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Carlton runs an adventure excursion company in South America. He’d like to increase the number of people booking his tours. Which activity will lead potential customers to Carlton’s company through Google Search ads?

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Watching an online video about South America. Researching South American holiday destinations online. Looking up passport rules for South America. Browsing an adventure activities website. Download Google Ads Search Certification Exam Answers (PDF)

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