Google Ads Search Certification Answers

Leo is in charge of advertising for the clothing lines of a large manufacturer. He uses his Google Ads Recommendations page to help him evaluate his Search Ads campaigns. Which feature makes the optimization recommendations valuable for Leo?

Knowledge GlassComments Off on Leo is in charge of advertising for the clothing lines of a large manufacturer. He uses his Google Ads Recommendations page to help him evaluate his Search Ads campaigns. Which feature makes the optimization recommendations valuable for Leo?
  • The recommendations are tailored to the specific account.
  • The recommendations only apply to select keywords.
  • The recommendations provide general insight from Google.
  • The recommendations are created by higher-level account executives.

Download Google Ads Search Certification Exam Answers (PDF)

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Google Ads Search Certification Answers

You’re working on a Google Search Ad that’s not performing as expected. You specifically want more users to click on the ad. What action might improve the click-through rate on your ad?

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Increasing the trustworthiness of the website. Modifying the ad’s landing page to load faster. Changing the call-to-action message of the ad. Reducing the bid rate on the ad. Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Karen has evaluated her Google Search Ads campaign’s optimization score after noticing that the campaign’s performance had slipped. The score is much lower than it was a month ago. She accepts an optimization recommendation from the available list. What will happen to her campaign’s optimization score?

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It will gradually improve by the end of the week. It will improve the the end of the day. It will improve upon acceptance. It will improve by the end of the month. Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

You’ve been tasked with marketing a new line of plumbing services, but you have a set budget you can’t exceed. Why is Google Ads a viable option?

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Google Ads guarantees phone calls to your business. Google Ads allows you to cap the number of ads you pay for, based on your business. Google Ads gives you control over your budget. Google Ads offers separate auctions for low budgets. Download Google Ads Search Certification Exam Answers (PDF)