Wendy is setting up a Customer Match strategy to reach a list of prospective customers. What must she provide?

What are two of the data sources that are used to calculate optimization recommendations? (Choose two.) What’s the third component?

The URL displaying your website address. The promotion behind your advertisement. The phone number of your business. The location of your business. Download Google Ads Search Certification Exam Answers (PDF)

Your company provides home-maintenance services, and you want to reach more potential customers. You have a limited budget to work with. Why is Google Ads right for you?

Your ads will be placed on all search engines. With Google Ads, you always pay using cost-per-reach, predetermined by your budget. You can set your own budget and can change it at any time. Machine models automatically determine your advertising budget. Download Google Ads Search Certification Exam Answers (PDF)

What’s one way Google AI helps marketers connect with potential customers?

Google AI understands nuance in human language and connects marketers with people searching for what they offer. Google AI defines business goals for marketers based on their offline conversion data. Google AI is used by Smart Bidding to predict the value of each query for the coming quarter, enabling marketers to plan their spend. Google […]