Wendy is setting up a Customer Match strategy to reach a list of prospective customers. What must she provide?

Laverne has created her first Google Search campaign for her yoga school. She selects the Google Search Network and by default, Google Search partners. Which benefit will she gain by appearing on Google Search partners?

Enables her to partner with other similar businesses. Allows her to reach to all device types. Increases the geographic distribution of her ad. Extends her reach to additional sites. The correct answer is: Extends her reach to additional sites.

What are the two current keywordless campaign types that marketers can use to drive incremental reach? Select 2 Correct Responses

Expanded text ads Responsive search ads Performance Max Dynamic Search Ads The correct answer is: Performance Max Dynamic Search Ads

Jamie wants to focus on selling her overstocked blue saucepans. She sets up keywords using a broad-match modifier. What are two ways the broad-match modifier makes Jamie’s work easier? (Choose two.)

She doesn’t have to think of all the related saucepan keywords. She can explicitly choose keywords to ignore. Her ad will only show for “blue saucepans.” She can easily select the color she wants to focus on. She can choose the exact searches her keywords will match. Download Google Ads Search Certification Exam Answers (PDF)