Google Ads Search Certification Answers

You want to be able to try out multiple combinations of headlines and descriptions in order to optimize your results. Your marketing department suggests that you use responsive search ads. What are two benefits you could derive from using responsive search ads? Select 2 Correct Responses

Sara TaylorComments Off on You want to be able to try out multiple combinations of headlines and descriptions in order to optimize your results. Your marketing department suggests that you use responsive search ads. What are two benefits you could derive from using responsive search ads? Select 2 Correct Responses
  • Less click-fraud
  • Longer funnels
  • Lower eCTR
  • Greater flexibility
  • More relevance

The correct answer is:

  • Greater flexibility
  • More relevance

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Google Ads Search Certification Answers

Jerry’s managing a Google Search campaign and would like to improve the position in which his ads appear. He’s increased his bids, but his ad still isn’t showing at the top of Search results. What else might he do to improve his Ad Rank?

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Remove ad extensions. Create a helpful, relevant landing page for the ad. Reduce the number of words in the ad. Control user signals and attributes. Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Trevor owns a manufacturing business that makes specialized hiking and rock-climbing gear. He’s a small player in the market, but he’s ready to scale up his business. Which Google Ads campaign type should Trevor use to increase his brand’s exposure and reach audiences interested in hiking and rock climbing across the web?

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Google Ads Search Certification Answers

Google Ads reviews saved text ads to ensure they meet advertising policies before being shown to users. What criteria are reviewed by Google Ads?

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Goals and analytics. Loading and site speed. Content and formatting. Length and extensions. Download Google Ads Search Certification Exam Answers (PDF)