Google Ads Search Certification Answers

You want to be able to try out multiple combinations of headlines and descriptions in order to optimize your results. Your marketing department suggests that you use responsive search ads. What are two benefits you could derive from using responsive search ads? Select 2 Correct Responses

Sara TaylorComments Off on You want to be able to try out multiple combinations of headlines and descriptions in order to optimize your results. Your marketing department suggests that you use responsive search ads. What are two benefits you could derive from using responsive search ads? Select 2 Correct Responses
  • Less click-fraud
  • Longer funnels
  • Lower eCTR
  • Greater flexibility
  • More relevance

The correct answer is:

  • Greater flexibility
  • More relevance

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Google Ads Search Certification Answers

Leo is in charge of advertising for the clothing lines of a large manufacturer. He uses his Google Ads Recommendations page to help him evaluate his Search Ads campaigns. Which feature makes the optimization recommendations valuable for Leo?

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The recommendations are tailored to the specific account. The recommendations only apply to select keywords. The recommendations provide general insight from Google. The recommendations are created by higher-level account executives. Download Google Ads Search Certification Exam Answers (PDF)
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Which way does Google AI help marketers connect with new customers?

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It predicts the value of every query for the coming quarter, so Smart Bidding can help marketers plan their spend. It makes it possible for responsive search ads to offer recommendations for optimizing marketers’ websites. It defines business goals for marketers based on their offline conversion data. It uses its understanding of nuances in human […]