Google Ads Search Certification Answers

Performance Planner offers two significant benefits for your clean energy company: 1) It uses machine learning to fine-tune forecasting, and 2) Its forecasts are backed by billions of Google searches conducted weekly.

Sara TaylorComments Off on Performance Planner offers two significant benefits for your clean energy company: 1) It uses machine learning to fine-tune forecasting, and 2) Its forecasts are backed by billions of Google searches conducted weekly.
  • A way to identify operational budget to reallocate to marketing
  • Its integration with other budgeting software, such as QuickBooks
  • Its forecasting that is driven by billions of weekly Google searches
  • Its reliance on machine learning for forecasting purposes

The correct answer is:

  • Its forecasting that is driven by billions of weekly Google searches
  • Its reliance on machine learning for forecasting purposes

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Google Ads Search Certification Answers

Steven is an advertising executive at a large auto parts company. He uses his Google Ads Recommendations page to help him with strategies to optimize his Google Search Ads campaigns. One reason Steven values the optimization score is because it makes it possible for him to do what?

Sara Taylor

Make use of the expanded daily update frequency Stay focused on certain keywords Receive information on general trends Apply recommendations across multiple layers of his advertising strategy Or Receive daily updates on average position Receive tailor-made auction insights Easily prioritize across the different optimization opportunities Receive information on general trends
Google Ads Search Certification Answers

Jimmy sells televisions on his website. He notices he’s getting traffic from searches for a brand he doesn’t carry, and sets up a negative keyword for that brand.  How does the negative keyword help Jimmy’s advertising campaign?

Knowledge Glass

Jimmy’s ads will appear at a lower rate when users search for the television brand. Common misspellings and synonyms of his keywords will still allow his ads to be shown. His ads won’t be shown to users searching for the uncarried brand. Ads for Jimmy’s business will be shown to the widest possible audience. Download […]
Google Ads Search Certification Answers

Pete is the marketing director for an electric car company. He recently chose “leads” as his Google Search campaign marketing goal. What did he hope to achieve by selecting “leads” as his goal?

Sara Taylor

Promote videos that speak to the business mission. Increase email list sign-ups from potential customers. Have more people view his website. Encourage customers to purchase electric cars. The correct answer is: Increase email list sign-ups from potential customers.