Google Ads Search Certification Answers

What two keywordless campaign types can marketers utilize if their goal is to drive incremental reach? Select 2 Correct Responses

September 2, 2023Sara TaylorComments Off on What two keywordless campaign types can marketers utilize if their goal is to drive incremental reach? Select 2 Correct Responses

Expanded text ads can help achieve this goal.
Responsive search ads can help achieve this goal.
Dynamic Search Ads can help achieve this goal.
Performance Max can help achieve this goal.

The correct answer is:

Dynamic Search Ads can help achieve this goal.
Performance Max can help achieve this goal.

Google Ads Search Certification Answers

What is the advantage of automating your bid over using manual bidding when it comes to a successful Google Ads campaign?

September 2, 2023Sara Taylor

The appropriate bid can often be a static target that’s challenging to reach. The customer journey has become more complex and therefore bids should be based on general user behavior. If you don’t bid efficiently, you could miss valuable conversions. User intent and likelihood to complete valuable actions for your business don’t vary based on […]

Google Ads Search Certification Answers

Michael built a high-quality ad with an excellent keyword list. He’s disappointed the ad isn’t being shown as much as he’d like. What’s a likely reason for his ad not being frequently displayed?

September 2, 2023Sara Taylor

His bid for the ad is too low. He has too much information listed in his ad assets. He hasn’t supplied a link for the ad. Users may be misspelling his keywords. The correct answer is: His bid for the ad is too low.

Google Ads Search Certification Answers

Samira has been tasked with increasing the relevance of her company’s ads. She has been told that she can use multiple headline options in her responsive search ads as a way to increase relevance. How many headlines can Samira include in a single responsive search ad?

February 19, 2020Knowledge Glass

Up to 15 headlines Up to 50 headlines Up to 25 headlines Up to 5 headlines Download Google Ads Search Certification Exam Answers (PDF)

You’d like to improve an ad’s perceived quality during an ad auction. What aspect of the ad will be most beneficial for you to work on?

An online employment agency has determined that their highest-value clients reach out through their website. They want more potential clients to submit an interest form. What’s the right campaign objective for this business’s goals?

What two keywordless campaign types can marketers utilize if their goal is to drive incremental reach? Select 2 Correct Responses

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What is the advantage of automating your bid over using manual bidding when it comes to a successful Google Ads campaign?

Michael built a high-quality ad with an excellent keyword list. He’s disappointed the ad isn’t being shown as much as he’d like. What’s a likely reason for his ad not being frequently displayed?

Samira has been tasked with increasing the relevance of her company’s ads. She has been told that she can use multiple headline options in her responsive search ads as a way to increase relevance. How many headlines can Samira include in a single responsive search ad?