Google Ads Search Certification Answers

An online employment agency has determined that their highest-value clients reach out through their website. They want more potential clients to submit an interest form. What’s the right campaign objective for this business’s goals?

Sara TaylorComments Off on An online employment agency has determined that their highest-value clients reach out through their website. They want more potential clients to submit an interest form. What’s the right campaign objective for this business’s goals?
  • Brand awareness and reach
  • Sales
  • Leads
  • Product and brand consideration

The correct answer is:

  • Leads.

Related Post
Google Ads Search Certification Answers

Which searches can an ad show for broad match keyword “car window repair?” Select 2 Correct Responses

Sara Taylor

cars for sale automobile glass replacement second-hand cars for sale replace car window The correct answer is: automobile glass replacement replace car window
Google Ads Search Certification Answers

Marta has a tight marketing budget and needs to use a strategy that can drive customers to her website for a set cost. Which bidding strategy has the potential to meet Marta’s needs?

Knowledge Glass

Target return on ad spend (Target ROAS) Target cost-per-acquisition (tCPA) Target impression share Maximize clicks Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Swee Yin’s fashion-apparel department store runs a popular biannual sale on men’s hats, with large discounts and surprise bonus items. She wants to tailor her Google Search campaign to highlight this sale. How can Google Search campaigns be tailored to promote her company’s sales event? Select 2 Correct Responses

Sara Taylor

By setting campaign start/end dates. By choosing “leads” as the campaign goal. By creating a new ad group for the sale. By targeting specific device operating systems. By adding coupon alerts to people nearby the store. The correct answer is: By setting campaign start/end dates. By creating a new ad group for the sale.