What can the Performance Planner recommend? Campaign-level Target CPA (cost-per-acquisition) Applying bid adjustments to specific locations Including or excluding “Google search partners” Using “Target impression share” as an automated bid strategy Download Google Ads Search Certification Exam Answers (PDF)
This practice allows you to receive detailed insights from Google Analytics with regards to how website behavior is impacted after applying Performance planner recommendations. This practice allows you to monitor targets set in the Performance Planner and to receive alerts and recommendations when a campaign is not on track. This practice allows you to ensure […]
Distribution Validation Simulation Instrumentation Differentiation Download Google Ads Search Certification Exam Answers (PDF)