True or false? First-party cookies allow businesses to analyze actions taken on other websites that were visited by a user.

Select all that apply. Under what condition(s) might a company consider outsourcing their social media tasks?

The team members are handling multiple social marketing tasks and are consistently missing deadlines. When the company wants to maintain total control over their social media strategies. The current social media strategy isn’t generating any ROI. The company’s social media accounts have recently gained a large following and engagement. The correct answer is: The team […]

True or false? AI can be used to tailor advertising content and target specific users based on their interests, demographics, and other data points.

True False The correct answer is: True  

What does Meta’s Conversions API aim to do?

It connects marketing data directly with the Meta platform. It helps optimize ad targeting. It decreases cost-per-action. It measures results across Meta platforms. All of the above. The correct answer is: All of the above.