HubSpot Social Media Marketing Certification II Answers

What is one of the potential benefits of using second-party data in advertising?

Sara TaylorComments Off on What is one of the potential benefits of using second-party data in advertising?
  • It can give a new perspective on customers.
  • It allows tracking user behavior across different websites.
  • It provides data without the need for customer involvement.
  • It helps target based on location.

The correct answer is:

  • It can give a new perspective on customers.

 

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HubSpot Social Media Marketing Certification II Answers

Select all that apply. For what reason(s) do we tell stories?

Sara Taylor

To solidify abstract concepts. To foster brand loyalty. To increase website traffic. To promote and shape ideas. To boost email subscription rates. To inspire and motivate. The correct answer is: To solidify abstract concepts. To foster brand loyalty. To promote and shape ideas. To inspire and motivate.  
HubSpot Social Media Marketing Certification II Answers

What is one of the key performance indicators (KPIs) for measuring the success of an online community?

Sara Taylor

Number of community moderators Geographical location of most members Number of non-active members Number of members The correct answer is: Number of members.  
HubSpot Social Media Marketing Certification II Answers

What is the purpose of using the underdog archetype in a social media storytelling campaign?

Sara Taylor

To showcase the transformative power of a product or service To establish the company as an expert in its field To highlight the company’s financial success To provide an overview of the company’s history The correct answer is: To showcase the transformative power of a product or service.