HubSpot Social Media Marketing Certification II Answers

Which type of marketing is characterized by targeting ads based on current events that customers may be interested in?

Sara TaylorComments Off on Which type of marketing is characterized by targeting ads based on current events that customers may be interested in?
  • Audience targeting
  • Geotargeting
  • Contextual advertising
  • Real-time marketing

The correct answer is:

  • Real-time marketing.

 

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HubSpot Social Media Marketing Certification II Answers

Which storytelling framework would be best suited to showcase the company’s history, mission, and vision?

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The Brand Story Framework The Hero’s Journey Framework The Before-During-After Framework The Story Arc Framework The correct answer is: The Brand Story Framework.  
HubSpot Social Media Marketing Certification II Answers

What is the purpose of using the underdog archetype in a social media storytelling campaign?

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To showcase the transformative power of a product or service To establish the company as an expert in its field To highlight the company’s financial success To provide an overview of the company’s history The correct answer is: To showcase the transformative power of a product or service.  
HubSpot Social Media Marketing Certification II Answers

Which of the following is an unethical use of social media automation and AI tools?

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Scheduling posts Monitoring brand mentions Analyzing sentiment of social media posts Buying followers Buying followers The correct answer is: Buying followers.