This bidding strategy uses historical and uploaded data to set the value of a conversion every time a user searches for products or services that are being advertised. Then it automatically adjusts bids for these ads to maximize return. This bidding strategy determines that if a user’s search is likely to generate a conversion with […]
By aiming to achieve an average return on ad spend (ROAS) equal to a desired target. By automatically limiting conversions that don’t align with a desired bidding strategy. By being the safest bidding strategy for all business types to optimize their bidding. By using machine learning to capture as many conversions as possible within a […]
You need the navigation report. You need the seasonality report. You need the time lag report. You need the change history report. The correct answer is: You need the time lag report.