Google Ads Measurement Answers

Advertisers can benefit from the power of Google’s AI in what way?

Sara TaylorComments Off on Advertisers can benefit from the power of Google’s AI in what way?
  • Google’s AI replaces the need for analytics solutions.
  • Google’s AI can minimize marketing insights.
  • Google’s AI reduces the volume of search conversions.
  • Google’s AI can optimize performance in real time.

The correct answer is:

  • Google’s AI can optimize performance in real time.

Related Post
Google Ads Measurement Answers

What’s the correct way to describe enhanced conversions for web?

Sara Taylor

It uses hashed, first-party data to unlock more powerful bidding. It uses third-party data to improve the accuracy of your conversion measurement. It uses third-party data to unlock more powerful bidding. It uses Google Analytics to unlock more powerful bidding. The correct answer is: It uses hashed, first-party data to unlock more powerful bidding.
Google Ads Measurement Answers

If you want event-based data as opposed to session-based data, what platform would you use?

Sara Taylor

You’d use Google Ads Conversion Tracking. You’d use Google Analytics 4. You’d use Google Analytics Classic. You’d use Universal Analytics. The correct answer is: You’d use Google Analytics 4.
Google Ads Measurement Answers

A marketer wants to know how often, on average, an interaction leads to a conversion. What metric should the marketer use to get that information?

Sara Taylor

The marketer should use conversion value-per-click. The marketer should use conversion rate. The marketer should use conversion value-per-cost. The marketer should use cost-per-conversion. The correct answer is: The marketer should use conversion rate.