Which of YouTube’s awareness ad formats uses a skippable in-stream format?

As an advertising director for a marketing firm, Glenda uses YouTube ads to reach her audiences while they’re in their “Personal Primetime.” When is she trying to reach her audience?

In highly engaged moments when her audience is at home, not distracted by the world around them. In highly engaged moments when her audience needs YouTube content that’s general and popular. In moments when her audience is engaged in content delivered at night, similar to when they watch TV. Download Google Ads Video Certification Exam […]

Drew has a client who’s wavering on whether or not to add YouTube to their online advertising strategy. Which benefits of YouTube audience solutions should Drew present for his client’s consideration?

Lower auction bidding, email lists, and social reports Console usage, channel subscriptions, and data volume Real-time data, powerful signals, and cross-device reach Competitive analysis, refundable budgets, and email lists Download Google Ads Video Certification Exam Answers (PDF)

Audra handles YouTube strategy for a popular concert venue that would like to run YouTube campaigns aimed at fans of the musicians they’ve booked this summer. Which type of audience solution should Audra recommend for this client?

Custom Affinity Program Candidate Detailed Demographic Determinant List Download Google Ads Video Certification Exam Answers (PDF)