Which of YouTube’s awareness ad formats uses a skippable in-stream format?

What are the two types of bidding available for TrueView for action to help drive conversions? (Choose two.)

Target return on ad spend Maximize conversions Enhanced cost-per-click Target cost-per-acquisition Target on-page position Download Google Ads Video Certification Exam Answers (PDF)

Based on Google’s ABCDs of designing ads for YouTube, what are two ways Google recommends you connect with your viewers? (Choose two.)

Trick viewers into thinking they’re watching something different. Offer free and discounted goods or services to entice ad viewers. Slow down your ad’s pacing and take your time communicating. Break the fourth wall in your ad by speaking directly to viewers. Use humor to boost ad recall, brand awareness, and viewership. Download Google Ads Video […]

Ryan manages YouTube campaigns for a client who’s interested in how engaged his viewers are with his content. He’d really like to know when they’re dropping off, to make his calls-to-action are visible. Which YouTube Analytics report did Ryan share with his client?

The traffic sources report The audience retention report The device duration report The watch time report Download Google Ads Video Certification Exam Answers (PDF)