- TrueView discovery
- YouTube home feed
- Video masthead
- TrueView in-stream
Bumper ads are half the cost, easier to create, and they last forever. Bumper ads are auto-generated, run in all languages, and guarantee results. Bumper ads are effective, efficient, and help businesses reach new people. Bumper ads have higher resolution, faster load times, and more impressions. Download Google Ads Video Certification Exam Answers (PDF)
TrueView discovery TrueView for reach TrueView for action Download Google Ads Video Certification Exam Answers (PDF)
Debra met with a client to discuss adding YouTube to their online advertising strategy. She told them how Google data and tools can deliver the ideal mix of ad formats, inventory, audience, and measurement solutions to achieve the business outcomes they care about, including awareness and consideration. Which other business benefit can YouTube help them achieve?
Motivation: enticement, calls-to-action, engagement Morale: increased satisfaction, higher retention, approval Development: upgrades, pre-rolls, experimentation Action: online conversions, store visits, sales lift Download Google Ads Video Certification Exam Answers (PDF)