HubSpot Inbound Certification

When You Use Jobs Theory To Develop A Timeline Of Events, Where Does That Timeline Start?

Knowledge GlassComments Off on When You Use Jobs Theory To Develop A Timeline Of Events, Where Does That Timeline Start?
  • The first time a potential employee hears about your company.
  • The first time a potential customer realizes they have a need.
  • The day your company was founded.
  • The day you were hired into your current role.

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What Is The Definition Of Lead Nurturing?

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The process of building relationships with prospects with the goal of earning their business when they’re ready. A marketing effort focused on engaging with only your leads in a way that encourages them to progress toward a specific action. A marketing effort focused on engaging with your leads and customers in a way that encourages […]
HubSpot Inbound Certification

Fill In The Blank: When Optimizing Your Content For Clarity, Your Goal Is To ______________.

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Leverage the strengths of a given channel and remove its weaknesses Leverage the strengths of a given channel and mitigate its weaknesses Leverage the weaknesses of a given channel with content Leverage the strengths and weaknesses of a given channel Download HubSpot Inbound Certification Exam Answers (PDF)
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Which Of The Following Is A Problem With Thinking Of Your Business As A Funnel?

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Movement through a funnel immediately stops when things stop flowing into the top of the funnel. The shape of a funnel doesn’t match the actual shape of a conversion chart. There are many different kinds of funnels, each with its own shape. When you pour liquid into a funnel, some of the liquid will stick […]