Which Of The Following Is NOT A Key Part Of A Company’s Culture?

How Can You Apply Flywheel Thinking To Your Company’s Budget?

By investing as much money into things that drive customer happiness—such as support teams and product improvements—as you do into acquiring new customers through marketing and sales. By making sure funds are evenly distributed to each section of the flywheel. Marketing, sales, and customer support should each have equal proportions of the overall budget. If […]

What Kinds Of Information Does Your Customer Service Team Likely Need Included In Each Persona?

They’re service level agreement (SLA) when serving people who match that persona. The percentage of your customer base represented by that persona. The persona’s full contact information and purchasing history so they know how to respond to service calls from them. The parts of your offering that the persona likes most and least. Download HubSpot […]

True Or False? Conversion Optimization Is NOT An Iterative Process.

True False Download HubSpot Inbound Certification Exam Answers (PDF)