- A sales process is an outdated, seller-focused idea. An inbound sales strategy replaces the need for a sales process.
- Every sales team has its own sales process, but an inbound sales strategy can be implemented by every sales team.
- A sales process describes the steps a seller takes during a sales cycle, while an inbound sales strategy describes the steps a buyer takes.
- An inbound sales strategy is a type of sales process.
The marketing department, because buyer personas are primarily a marketing tool. The sales team, because buyer personas are primarily meant for qualifying leads. All customer-facing teams, because a good buyer persona can provide value to marketing, sales, and services. Executive leadership, because a good buyer persona will rally the company around the leadership’s vision of […]
Attract, Convert, Close Identify, Connect, Explore, Advise Educate, Guide, Grow Attract, Guide, Sell, Close Download HubSpot Inbound Certification Exam Answers (PDF)
True Or False? Attracting Is The Role Of Marketing. Engaging Is The Role Of Sales. Delighting Is The Role Of Services.
True False Download HubSpot Inbound Certification Exam Answers (PDF)