A semi-fictional representation of your ideal customer based on real data and some select educated speculation A lead in your database A true view of your personas A completely fictional representation of your ideal customer based on real data and some select educated speculation Download HubSpot Inbound Certification Exam Answers (PDF)
What actions have happened prior to this point What activities brought someone to this point What your product/service best attributes are What type of question is being asked, and how the prior actions and activities influenced the current situation Download HubSpot Inbound Certification Exam Answers (PDF)
might already be interested work at major corporations have a budget, the right authority, a need, and a timeline are already familiar with your product or service Download HubSpot Inbound Certification Exam Answers (PDF)