- The size of the target market represented by each persona.
- The full name, title, and direct phone number of the persona so they can reach out and initiate a sales conversation.
- The goals and challenges the persona typically has that your product can help with.
- They’re quota for the number of sales they need to close with that persona each quarter.
Content is needed to attract people to your site. Content is needed to attract visitors and convert them into leads. Content is needed to close leads into customers and turn customers into promoters. All of the above Download HubSpot Inbound Certification Exam Answers (PDF)
Fill in the blank: During the attract stage of the inbound methodology, an inbound business focuses on __________________. (Choose all that apply.)
becoming a trusted advisor to a prospect attracting prospects and customers through relevant and helpful content immediately adding value to a prospect’s buyer’s journey exceeding a prospect’s expectations in the buying process so that they’ll want to tell their friends and family about your company Download HubSpot Inbound Certification Exam Answers (PDF)
True False Download HubSpot Inbound Certification Exam Answers (PDF)