- Consideration-focused bidding
- Conversion-focused bidding
- Awareness-based bidding
- Revenue-focused bidding
They can be uploaded. They can run on native inventory. They can meet exact branding requirements. They can respond to manual A/B testing. Download Google Ads Display Certification Exam Answers (PDF)
Amanda uses “Influence consideration” as a marketing objective for her Google Display Ads campaign. Which targeting options are a good fit for Amanda’s campaign?
In-Market audiences, Affinity Audiences, Similar Audiences Custom Intent audiences, Similar Audiences, Custom Affinity audiences Custom Intent audiences, Similar Audiences, Affinity Audiences In-Market audiences, Custom Intent audiences, Similar Audiences Download Google Ads Display Certification Exam Answers (PDF)
Siona needs to make sure her ads are getting a minimum number of impressions on the top of the page. Which type of automated bidding strategy is Siona using?
Maximize clicks Target impression share Target return on ad spend (tROAS) Target cost-per-acquisition (tCPA) Download Google Ads Display Certification Exam Answers (PDF)