Which type of automated bidding strategy is Target return on ad spend (ROAS)?

Your company provides home maintenance services and you want to reach more potential customers. You have a limited budget to work with. Why is Google Ads right for you?

Your ads will be placed on all search engines. Machine models automatically determine your advertising budget. You can set your own budget and can change it at any time. With Google Ads you always pay using cost-per-reach, predetermined by your budget. Download Google Ads Display Certification Exam Answers (PDF)

Darren notices that many people viewed specific products on his website without purchasing them. He creates a Google Display Ad to drive sales of those exact products. Which option will best suit Darren’s marketing goal?

Demographic targeting Custom Intent audiences Dynamic remarketing Affinity Audiences Download Google Ads Display Certification Exam Answers (PDF)

Which statement is true about the value of Google Display Ads?

It enables advertisers to reach customers searching for specific search terms. It uses best-in-class automation and bidding to reach millions of users at just the right moment. It bundles the pillars of a campaign to reach millions of valuable audiences across the internet. It offers advertisers the most control over the geographic locations where their […]