- Increase clicks
- Drive action
- Build awareness
- Influence consideration
Appear as a text ad, a video ad, or a banner ad on one of Google’s partner sites Inﬂuence organic results Reach people on Google.com that might be interested in your brand, regardless of what they’re searching for Show your ads when a customer is searching for your product or service Download Google Ads Display […]
Molly wants to clear her remaining stock in preparation for ordering a new line of products to sell. As a result, she’s willing to increase her CPA (cost-per-acquisition) and investment, as long as it means generating more sales. Her current campaign has a total investment of $25,500, generates 1,500 conversions, and has a CPA of $17. Which plan, built in the Performance Planner, will help Molly with her marketing goal to generate more sales?
An investment of $40,000 to generate 2,000 conversions and a CPA of $20 An investment of $30,000 to generate 1,500 conversions and a CPA of $20 An investment of $28,000 to generate 1,400 conversions and a CPA of $20 An investment of $21,000 to generate 1,400 conversions and a CPA of $15 Download Google Ads […]
Google Display Ads lets advertisers upload their own creative assets to the system. This allows advertisers greater control over the look and feel of their ads. What are the two types of uploaded ads?
Image ads and AMPHTML ads Image ads and AVHTTPS ads Video ads and AMPHTTP ads Video ads and AMPHTML ads Download Google Ads Display Certification Exam Answers (PDF)