Google Ads Display Certification Answers

Hank wants to use a “Maximize Conversions” campaign with the Performance Planner. Which recommendation can be provided to Hank by the Performance Planner?

Knowledge GlassComments Off on Hank wants to use a “Maximize Conversions” campaign with the Performance Planner. Which recommendation can be provided to Hank by the Performance Planner?
  • Recommended campaign bid scaling
  • A recommended Campaign-level Target CPA (cost-per-acquisition)
  • A recommended average daily budget
  • A recommended Campaign-level Target ROAS (return-on-ad-spend)

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Google Ads Display Certification Answers

How do Responsive Display Ads use automation

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Responsive Display Ads use a machine-learning model to determine optimal assets for each ad slot using predictions based on an advertiser’s performance history. Responsive Display Ads leverage powerful machine-learning models to generate reports customized to meet the specific requirements of each campaign. Responsive Display Ads automate ad creation for most apps, but not desktop and mobile devices. Responsive Display […]
Google Ads Display Certification Answers

Josephine is in the process of creating ads within her Standard Display campaign. She finds that there are two main ad formats that she can leverage. What are the two main ad formats used in a Standard Display campaign? (Choose two.)

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Text ads Responsive Display ads Call-only ads In-stream video ads Uploaded ads (Image & AMPHTML) Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

When should you use AMPHTML ads? (Choose two.)

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When your goal is to provide faster ad experiences. When your goal is to maximize the reach and scale of your campaign. When your goal is maximum creative control. When your goal is to provide safer ad experiences. Download Google Ads Display Certification Exam Answers (PDF)