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Google Ads Display Certification Answers

The customer journey has become more complex, requiring a dedicated bidding strategy. Google’s solution is automated bidding. How can automated bidding benefit advertisers? (Choose two.)

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Allows advertisers to bid only for clicks from a specific group. Uses machine learning to set bids, which saves time. Guarantees reduced conversion costs for advertisers. Is auction-specific to increase the chance for conversion. Allows advertisers to serve ads only at specific times. Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

Which Two Statements Are True About The Use Of Targeting Options To Optimize A Google Ads Campaign? (Choose Two.)

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Device targeting allows you to reach customers on any device: desktops, tablets, and smartphones. Occupancy targeting allows advertisers to serve ads to households with a specific number of occupants. Location targeting allows ads to be served in the specific geographic locations you choose. Employment targeting allows you to serve ads only to people who work […]
Google Ads Display Certification Answers

Claire has created a Google Display Remarketing campaign. What’s the most likely reason she decided on remarketing?

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Increase clicks Drive action Build awareness Influence consideration Download Google Ads Display Certification Exam Answers (PDF)