Google Ads Search Certification Answers

Pete is the marketing director for an electric car company. He recently chose “”leads”” as his Google Search campaign marketing goal. What did he hope to achieve by selecting “leads” as his goal?

February 19, 2020Knowledge GlassComments Off on Pete is the marketing director for an electric car company. He recently chose “”leads”” as his Google Search campaign marketing goal. What did he hope to achieve by selecting “leads” as his goal?

Encourage customers to purchase electric cars.
Have more people view his website.
Promote videos that speak to the business mission.
Increase e-mail list sign-ups from potential customers.

Download Google Ads Search Certification Exam Answers (PDF)

Google Ads Search Certification Answers

Which type of Search Audience solution would best reach this individual?

January 27, 2020Knowledge Glass

A golf enthusiast regularly watches instructional videos about golf, has recently searched for the best golf clubs on Google.com, and has researched golf courses on Google Maps. Which type of Search Audience solution would best reach this individual? Affinity Audience In-Market Audience Detailed Demographics Similar Audiences for Search Download Google Ads Search Certification Exam Answers (PDF)

Google Ads Search Certification Answers

Laverne created her first Google Search campaign for her yoga school. She selects the Google Search Network and by default, Google Search partners. Which benefit will she gain by appearing on Google Search partners?

February 18, 2020Knowledge Glass

Increases the geographic distribution of her ad. Extends her reach to additional sites. Allows her to reach to all device types. Enables her to partner with other similar businesses. Download Google Ads Search Certification Exam Answers (PDF)

Google Ads Search Certification Answers

You’re trying to improve an ad’s perceived quality so it performs better during an ad auction. What change would have the least-positive impact to an ad’s quality?

April 2, 2020Knowledge Glass

Creating ads that pertain to the keywords. Raising the bid amount. Creating ads likely to get clicks. Having a clear and simple landing page. Download Google Ads Search Certification Exam Answers (PDF)

Peggy owns a house-cleaning service. She built a booking website and is ready to promote her services online. She wants her ads to reach people actively looking for businesses similar to hers. Which Google Ads campaign should Peggy use to make sure potential customers consider her services and take action by booking house cleanings?

Priya only has $500 a month to spend on her campaign, but she needs to drive as many potential customers as possible to her website. What type of automated bidding strategy would be best for Priya’s campaign?

Pete is the marketing director for an electric car company. He recently chose “”leads”” as his Google Search campaign marketing goal. What did he hope to achieve by selecting “leads” as his goal?

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Which type of Search Audience solution would best reach this individual?

Laverne created her first Google Search campaign for her yoga school. She selects the Google Search Network and by default, Google Search partners. Which benefit will she gain by appearing on Google Search partners?

You’re trying to improve an ad’s perceived quality so it performs better during an ad auction. What change would have the least-positive impact to an ad’s quality?