To identify good-fit leads from within the large pool of available prospects. To identify the goals and challenges of specific prospects. To identify the ways your product or service can benefit people who match your buyer personas. To identify ways to differentiate your offering from your chief competitors’ offerings. Download HubSpot Inbound Sales Certification Exam Answers (PDF)
What Is An Active Buyer?
Someone who has explicitly stated their desire to buy your product Someone who is ready to buy your product Someone who is actively researching a goal or challenge Someone who has bought from you in the past and is looking to buy again Download HubSpot Inbound Sales Certification Exam Answers (PDF)
When You Identify An Active Buyer, What Stage Of The Buyer’s Journey Will They Most Often Be In?
The awareness stage The consideration stage The decision stage The inbound stage Download HubSpot Inbound Sales Certification Exam Answers (PDF)
What Is A Passive Buyer?
A buyer who needs extra encouragement before they commit to buying A lead who has expressed interest in your product but hasn’t committed to a timeline for buying A person who buys a product without speaking with a sales representative Someone who is a good fit for your offering but isn’t looking to buy right […]
True Or False? You Should Only Start Identifying Passive Buyers After Identifying All Of The Active Buyers.
True False Download HubSpot Inbound Sales Certification Exam Answers (PDF)
How Quickly Should You Contact Inbound Leads?
Preferably within minutes of receiving the lead. Preferably within a day or two of receiving the lead. Not too quickly, so you don’t seem overeager. On a weekly cadence, since these leads are unlikely to lose interest in your offering. Download HubSpot Inbound Sales Certification Exam Answers (PDF)
What Is The Difference Between A Sales Process And An Inbound Sales Strategy?
A sales process is an outdated, seller-focused idea. An inbound sales strategy replaces the need for a sales process. Every sales team has its own sales process, but an inbound sales strategy can be implemented by every sales team. A sales process describes the steps a seller takes during a sales cycle, while an inbound sales strategy […]
All Of The Following Are Examples Of Inbound Leads EXCEPT:
A live chat from a website visitor A phone call into your company Someone who reaches out to you on LinkedIn or Twitter Someone who mentions your company on LinkedIn or Twitter Download HubSpot Inbound Sales Certification Exam Answers (PDF)
All Of The Following Could Be A Trigger Event EXCEPT:
A press release or job posting from a good-fit company A good-fit person mentioning a relevant keyword or hashtag on social media A good-fit person mentioning one of your competitors on social media A good-fit person submitting a form on your website. Download HubSpot Inbound Sales Certification Exam Answers (PDF)
What Should A Business-To-Business Salesperson Do If Their Website Gets Multiple Anonymous Visits From A Single Company?
Improve their website’s lead-capture tools Monitor the situation but wait for the company to initiate contact Call the company and offer to help Send a LinkedIn invite to the most likely buyer at the company Download HubSpot Inbound Sales Certification Exam Answers (PDF)