Identifying a challenge they’re experiencing or an opportunity they want to pursue. Deciding on a budget for the next 12 months. Evaluating different approaches or methods available to help them with a challenge or opportunity they’ve decided to address. Trying to choose a specific solution within a chosen solution category. Download HubSpot Inbound Sales Certification […]
An action that triggers an automated email from your marketing automation platform. Anything that indicates that you could provide immediate value to someone. An action that indicates a prospect is ready to move from the identify phase to the connect phase. An event that indicates a sales opportunity is about to expire. Download HubSpot Inbound […]
At the beginning of the presentation, to build credibility. At the end of the presentation, to encourage commitment. Throughout the presentation, to add continuity. Not at all, unless the prospect has specifically asked for them or if they are especially relevant to the prospect’s situation. Download HubSpot Inbound Sales Certification Exam Answers (PDF)