- Preferably within minutes of receiving the lead.
- Preferably within a day or two of receiving the lead.
- Not too quickly, so you don’t seem overeager.
- On a weekly cadence, since these leads are unlikely to lose interest in your offering.
Don’t spend more than a few seconds on rapport building. Long enough to get the prospect comfortable discussing goals and challenges with you, but not so long that it requires the rest of the call to be rushed. As long as possible. Increasing the amount of time spent building rapport will increase the prospect’s likelihood […]
An anonymous website visitor A person who buys a product without speaking with a sales rep A lead who requests a product demonstration A person who has visited your website and identified themselves in some way Download HubSpot Inbound Sales Certification Exam Answers (PDF)
Your brother-in-law has a friend who could benefit from your offering. A potential buyer lives in the town where you grew up. You meet a good-fit prospect at an industry event. You and a potential buyer went to the same university. Download HubSpot Inbound Sales Certification Exam Answers (PDF)