Google Ads Search Certification Answers

Mario is working on a text ad that will run on the Google Search Network. He filled in each component with the necessary information. What component asked Mario to highlight unique details about his product and limited the number of characters he could use to two fields of 90 characters?

Knowledge GlassComments Off on Mario is working on a text ad that will run on the Google Search Network. He filled in each component with the necessary information. What component asked Mario to highlight unique details about his product and limited the number of characters he could use to two fields of 90 characters?
  • The headline component
  • The URL component
  • The banner component
  • The description component

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Google Ads Search Certification Answers

Brenda’s working on improving a Google Search Ad’s Quality Score so it potentially gets a better ad rank and performs better in the ad auction. What change to Brenda’s ad might improve the Ad Rank?

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Making the headline bold to potentially improve the eCTR. Using colors in the message text to improve Quality Score. Incorporating an image to make the ad more enticing. Adding seasonal messaging during the holiday season. The correct answer is: Adding seasonal messaging during the holiday season.
Google Ads Search Certification Answers

A self-publishing business has determined that their highest-value potential customers reach out using a form on their website. They want more prospective customers to submit this form. What’s the right campaign objective for this business’s goals?

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Product and brand consideration Leads Website traffic Brand awareness and reach The correct answer is: Leads.
Google Ads Search Certification Answers

The owner of a house-cleaning service has built a booking website and is ready to promote their services online. The ads need to reach people actively looking for businesses like this one. Which two Google Ads campaign types could be used to make sure consumers consider their services and take action by booking house cleanings?

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They could use a Video campaign. They could use a Search campaign. They could use a Performance Max campaign. They could use a Discovery campaign. The correct answer is: They could use a Search campaign. They could use a Discovery campaign.