- Leverage the power of audio in your ads to lift brand awareness.
- Use video shots from movies and television shows to get attention.
- Force a user into a sign-up or e-mail capture to exit the ad display.
- Film ads that have a depressing emotional factor to gain sympathy.
- Increase your ad’s pacing to capture attention and keep it longer.
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Dan owns a farm supply store that sells plows to farmers. His suppliers released a new plow, and he wants to get the word out to his existing customers using Google Ads. He’s got the information needed to create a Customer Match audience, but he’s not sure where he needs to upload this information. Where does Dan upload customer information, such as e-mail addresses, to start the Customer Match process?
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