In A Flywheel Business, Which Of The Following Is The Most Important Source Of New Prospects?

What Is The Definition Of A Buyer Persona?

A semi-fictional representation of your ideal customer based on real data and some select educated speculation A lead in your database A true view of your personas A completely fictional representation of your ideal customer based on real data and some select educated speculation Download HubSpot Inbound Certification Exam Answers (PDF)

This Call-To-Action Isn’t Performing As Well As It Should. What Is The First Thing To Assess About The Call-To-Action?

The offer and its relevance to the page content The placement of the call-to-action on the page How the design does or does not grab attention Whether or not the call-to-action has an action verb Download HubSpot Inbound Certification Exam Answers (PDF)

When You Use Jobs Theory To Develop A Timeline Of Events, Where Does That Timeline Start?

The first time a potential employee hears about your company. The first time a potential customer realizes they have a need. The day your company was founded. The day you were hired into your current role. Download HubSpot Inbound Certification Exam Answers (PDF)