Leverage the power of audio in your ads to lift brand awareness. Use video shots from movies and television shows to get attention. Force a user into a sign-up or e-mail capture to exit the ad display. Film ads that have a depressing emotional factor to gain sympathy. Increase your ad’s pacing to capture attention and keep it longer. […]
People who recently had a baby People who are subscribed to channels about cars People who frequent outdoor product stores People who are searching for dog food on shopping sites Life Event (1) Custom Affinity audiences (2) Consumer Patterns (3) In-Market audiences (4) Download Google Ads Video Certification Exam Answers (PDF)