Identify active buyers Identify passive buyers Research potential buyers Help a lead identify their goals and challenges Download HubSpot Inbound Sales Certification Exam Answers (PDF)
Don’t spend more than a few seconds on rapport building. Long enough to get the prospect comfortable discussing goals and challenges with you, but not so long that it requires the rest of the call to be rushed. As long as possible. Increasing the amount of time spent building rapport will increase the prospect’s likelihood […]
Help the buyer define their goals and challenges. Help the buyer understand the different ways they might address a goal or challenge. Convince the buyer to buy your product or service. Help the buyer weigh the pros and cons of your solution relative to other options. Download HubSpot Inbound Sales Certification Exam Answers (PDF)