True or false? Even if you have different products or services, you should try and keep them on the same customer journey map if the customer journey is similar.

What’s a good NPS score?

Varies by industry Anything positive 10 or above 20 or above The correct answer is: Varies by industry.

True or false? It’s a good idea to write your knowledge base titles as questions.

True False The correct answer is: True.

An example of an intended value milestone is when the customer expected to get her fridge fixed, ________.

and her fridge is fixed. and her fridge and sink are fixed. and the repair person arrives. but the repair person didn’t show up. The correct answer is: and her fridge is fixed.