Google Ads Video Answers

Dylan’s client produces documentaries. The client wants to understand what makes YouTube so appealing to users. Dylan explains how YouTube lets users engage with the creators they love and become part of an online community of like-minded people. What’s another reason users choose YouTube?

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  • Users choose YouTube for its lengthy free-trial period.
  • Users choose YouTube to access a local cable provider.
  • Users choose YouTube to play games across platforms.
  • Users choose YouTube for rich and diverse content.

Download Google Ads Video Certification Exam Answers (PDF)

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Google Ads Video Answers

Which is a key benefit of TrueView discovery?

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It optimizes delivery to users who are most likely to buy. It drives users to click a link or take action on an ad. It helps advertisers maximize views. It reaches users scrolling down the YouTube home page. Download Google Ads Video Certification Exam Answers (PDF)
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Based on the ABCDs of designing YouTube ads, what’s one way to attract viewers?

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Offer a prize for watching to the end and require sign-up to receive it. Use familiar faces like celebrities, YouTube creators, or influencers. Use current music selections from top artists in specific music genres. Include branding and calls-to-action in the entire length of the video ad. Download Google Ads Video Certification Exam Answers (PDF)
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The YouTube masthead is effective for advertisers with which goal?

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Target audiences in a time of decision-making. Drive actions within their website. Focus on high-impact placement for high visibility. Replace TV campaigns and achieve maximum reach. Download Google Ads Video Certification Exam Answers (PDF)

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