- Invest in high-end camera systems to shoot video ad segments.
- Use bright colors and loud noises to capture attention in the first five seconds.
- Hire a professional writer to craft the scripts for your YouTube campaigns.
- Front-load the story arc by opening the ad with impact and grabbing their attention.
Think with Google can ask the audience directly if your idea is on track. Think with Google can browse case studies showing how past ad campaigns have succeeded. Think with Google can find the right nomenclature of trending search queries. Think with Google can discover the top questions their target audience is asking. Download Google […]
Zane is managing a YouTube campaign for a five-star hotel that competes directly with several other hotels located in the area. The owner would like to use the names of similar hotels as keywords when building the audience for the campaign. What would be the ideal audience solution for Zane’s YouTube campaign?
Similar Audience Customer Match audience Affinity Audience Custom Affinity audience Download Google Ads Video Certification Exam Answers (PDF)
Ajay’s meeting with a client who’s considering YouTube advertising. The client wants to better understand why users choose YouTube. Ajay shares information on YouTube’s extensive reach and the opportunity it provides for users to connect with a community. What are two other reasons users choose YouTube? (Choose two.)
Users can create videos from Google’s vast libraries of stock footage. It allows users to upload videos for a nominal fee. Users can connect with creators directly. Its free-trial period can be extended upon request. It showcases rich and diverse content. Download Google Ads Video Certification Exam Answers (PDF)