They’re a 15-second, skippable, in-stream ad format. They’re bought on a cost-per-view basis. They run outside of a video stream. They can be purchased through Google Ads or Google Preferred. Download Google Ads Video Certification Exam Answers (PDF)
Over 55% of people search for a product on Google, then use YouTube to learn more about it before they purchase. Over 85% of people search for a product on Google, then use YouTube to learn more about it before they purchase. Over 65% of people search for a product on Google, then use YouTube […]
High audience attention Reach to outside sites High signal value Low skip rate Download Google Ads Video Certification Exam Answers (PDF)