What’s a key benefit of bumper ads?

Ryan manages YouTube campaigns for a client who’s interested in how engaged his viewers are with his content. He’d really like to know when they’re dropping off, to make his calls-to-action are visible. Which YouTube Analytics report did Ryan share with his client?

The traffic sources report The audience retention report The device duration report The watch time report Download Google Ads Video Certification Exam Answers (PDF)

For TrueView for action, which three events can make up an online conversion?

Visits, video downloads, user referrals Likes, subscriptions, user comments Repeat views, engagement time, loads Clicks, video engagement, impressions Download Google Ads Video Certification Exam Answers (PDF)

Ben’s client owns more than 20 vitamin shops around the region and has seen success with YouTube advertising. Ben has recommended store visits for TrueView for action as a measurement solution to connect online influence to offline action. The client has asked Ben to explain which events trigger a store visit. Which two events trigger a store visit for TrueView for action?

Users who purchase a product from the website and visit a store within 90 days and users who clicked the ad and visited a location within 90 days Users who’ve clicked an element of the ad and enter a store within 30 days and users who’ve watched 10 seconds of the ad and visit the […]