“We should add it because big companies like Amazon and Netflix have it.” “We might add it. Let’s figure out how the personalized home page adds value to the visitor’s experience on our website.” “We can’t add it. Too much traffic is comprised of unknown visitors.” “We shouldn’t add it because visitors won’t be comfortable […]
Create a stylesheet. Create a style guide. Leave it in the hands of your designer. You shouldn’t – each page should have a different style Download Hubspot Contextual Marketing Certification Exam Answers (PDF)