Google Ads Display Certification Answers

Darren notices that many people viewed specific products on his website without purchasing them. He creates a Google Display Ad to drive sales of those exact products. Which option will best suit Darren’s marketing goal?

Knowledge GlassComments Off on Darren notices that many people viewed specific products on his website without purchasing them. He creates a Google Display Ad to drive sales of those exact products. Which option will best suit Darren’s marketing goal?
  • Demographic targeting
  • Custom Intent audiences
  • Dynamic remarketing
  • Affinity Audiences

Download Google Ads Display Certification Exam Answers (PDF)

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Google Ads Display Certification Answers

What’s one benefit of using responsive display ads?

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They can be uploaded. They can run on native inventory. They can meet exact branding requirements. They can respond to manual A/B testing. Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

Viktor’s been tracking the conversions in his Display campaign for the last 30 days. He’s had 24 conversions over that time, and plans to use target return on ad spend (ROAS) as his automated bidding strategy. Which type of automated bidding strategy will Viktor be using?

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Conversion-focused bidding Revenue-focused bidding​ Consideration-focused bidding Awareness-based bidding Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

Which Two People Might See An Ad With The Keyword +Black +Shirt (Set As Broad Match Modifier)?

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Someone searching for the term I want to buy a black shirt Someone searching for the term black button shirt Someone searching for the term shirt Someone searching for the term shirt brown Download Google Ads Display Certification Exam Answers (PDF)