Maximize clicks Target impression share Target return on ad spend (tROAS) Target cost-per-acquisition (tCPA) Download Google Ads Display Certification Exam Answers (PDF)
Because bid automation is a standard capability in the market that allows a lesser degree of precision, based on the conversion opportunity of each auction Because given the dynamic nature of Google’s auctions, the appropriate bid can often be a moving target that is challenging to reach at scale when using manual bidding Because users […]
It allows them to run ads and connect with audiences through Gmail, YouTube, and millions of other websites. It allows them to focus their campaigns on either Gmail or TrueView, in order to better isolate specific audiences. It enables them to create online purchasing options native to Display ad formats. It allows them to choose […]