- Keyword examples
- Example placements
- Budget amount
- Creative assets
- Interest categories
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Colin wants to get the word out about his newest product. He’s planning to create a Google Display campaign with building awareness as his marketing objective. Why would Colin choose “Build awareness” as his marketing objective?
He wants to get his newest product in front of as many people as possible. He wants to create dynamic call-only ads to reach specific audiences. He wants to use Google’s automation technology to grow direct sales of his products. He wants to engage users who intend to purchase his products and are actively researching […]
Susan doesn’t have time to create Display Ads herself. She hopes to use a Smart Display campaign to automatically generate ads. Which two building blocks must Susan supply in order for a Smart Display campaign to automate her ad creation? (Choose two.)
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Why should your business use Performance Planner?
It validates budgets against other vendors in the same market. It is the only ad budgeting software on the market. It makes recommendations that are validated using machine learning. It helps businesses determine a go-to-market strategy. Download Google Ads Display Certification Exam Answers (PDF)