- Keyword examples
- Example placements
- Budget amount
- Creative assets
- Interest categories
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As a marketing director at a large company, Cara’s considering launching a Google Display Ads campaign, as it will let her reach global internet users across as many websites and apps as possible. What’s another benefit a Google Display Ads campaign will provide Cara?
It allows her to collect statistical usage data from the websites where her ad appears. It makes it possible for her to engage with valuable audiences quickly and often. It can sometimes be used as a Shopping campaign. It can always be used as a Shopping campaign. Download Google Ads Display Certification Exam Answers (PDF)
Sierra owns a small business and handles many responsibilities, from logistics to marketing. She’s seen a lot of success with Google Search (hundreds of conversions a month) and would like to increase her reach by creating a Display campaign. But she’d like it to be as effortless as possible. What type of Display campaign should she run?
A Smart Display campaign A Dynamic remarketing campaign A Standard Display campaign A Standard remarketing campaign Download Google Ads Display Certification Exam Answers (PDF)
Priya only has $500 a month to spend on her campaign, but she needs to drive as many potential customers as possible to her website. Which type of automated bidding strategy would be best for Priya’s campaign?
Target impression share Enhanced cost-per-click (eCPC) Maximize clicks Target return on ad spend (tROAS) Download Google Ads Display Certification Exam Answers (PDF)