Cassandra wants to customize her Google Display Ads based on how potential customers previously engaged with her website. Which option best suits her needs?

Thelma is the marketing director for an online toy store. She’s creating a Display campaign to reach parents between the ages of 25 to 34. Which targeting option should Thelma select to achieve her marketing goal?

Demographic targeting Affinity audiences In-Market audiences Custom Affinity audiences Download Google Ads Display Certification Exam Answers (PDF)

Which statement accurately describes the reach of Affinity Audiences’ targeting?

It reaches TV-like audiences, based on their lifestyles, interests, and passions. It reaches people who have the intent to purchase, updated in real time. It reaches past visitors as they browse network websites and use network apps. It reaches people while they’re actively browsing, researching, or comparing products and are close to a conversion. Download Google Ads […]

How Many Ads Should Be Implemented Per Ad Group?

One or two Only one Three to five Two to three Download Google Ads Display Certification Exam Answers (PDF)