Cassandra wants to customize her Google Display Ads based on how potential customers previously engaged with her website. Which option best suits her needs?

Mike Is Interested In Using Automation To More Effectively Manage His Google Display Campaigns. What’s One Automation Model That Smart Display Campaigns Provide?

Automated rule creation Automated bidding Automated video production Automated YouTube video creation Download Google Ads Display Certification Exam Answers (PDF)

Brian owns a company that makes inexpensive replacement parts for bicycles. He’s ready to increase the scale of his business and wants to use Google Display Ads to drive sales. Which feature of a Google Display Ads will help Brian achieve his business objectives?

His ads can enable customers to purchase his products directly from within the ad. His ads can appear on Google Search results when customers are searching for specific search terms. His ads can contain proprietary formatting that allow him to precisely demonstrate how his products work. His ads can appear on websites relevant to bicycles, […]

While managing a successful Google Ads campaign, why would you choose automated bidding instead of manual bidding?

Because bid automation is a standard capability in the market that allows a lesser degree of precision, based on the conversion opportunity of each auction Because given the dynamic nature of Google’s auctions, the appropriate bid can often be a moving target that is challenging to reach at scale when using manual bidding Because users […]