“That’s a good start, but you should probably plan on creating a few additional steps.” “That’s probably good. 10 is usually the right number of steps to have.” “That’s probably too many steps. It’s generally best to end a sequence at five steps because you won’t get many additional responses after the fifth attempt.” “Hard […]
“This is a good start, but you need to advise them on the best path to achieving their goals and explain how we can help them get there.” “This is a good way to finish the presentation, but you should start by explaining our offering and how it can solve their problems.” “This is okay, […]
To identify good-fit leads from within the large pool of available prospects. To identify the goals and challenges of specific prospects. To identify the ways your product or service can benefit people who match your buyer personas. To identify ways to differentiate your offering from your chief competitors’ offerings. Download HubSpot Inbound Sales Certification Exam Answers (PDF)